Sean Adams Recap

Some of you may ask, "Who is Sean Adams, and why am I watching an interview of him?!"

Well for starters, he is currently a Professor and Executive Director of the Graphic Design Graduate Program at Art Center College of Design, a TOP 20 graduate school in the U.S. for art, industrial design and media design according to U.S. News & World Report. Secondly, he is a two-term National president of AIGA, the only two-term president in the history of the organization. Thirdly, in addition to being an on-screen author for lynda.com, he is the co-recipient of the AIGA medal in 2014 along side Noreen Morioka for their work as AdamsMorioka.

So, long story short — when Sean Adams speaks, you listen.

...and as a student, listen I did.

Adams’ thoughts on technology, teaching methodology, and industry insights were not only enlightening, but encouraging for any aspiring graphic designer. It was personally interesting to learn about why he chose a career in design, instead of following his family’s footsteps by attending Harvard University. Although he does not necessarily believe that a formal design education is necessary to flourish in the industry, his motives to go against the grain spoke volumes about himself and about the perception people may have about the profession.

Key take-away advice from the interview was the importance of networking in this industry. Sean emphasizes the small knit community of the graphic arts, and that exposure to some could easily lead to opportunities in the future. It was also beneficial understanding how his mind works, and how he would develop ideas for clients and projects. For example, taking constant notes, writing down symbols or metaphors, listening to coworkers and clients, and also, sometimes, doing the 100% wrong thing in order to get something original and unique. Sean also elaborated on the pros and cons of technology within the industry. Stating that while a highly useful tool that can excel productivity, it can also fall short from creative potential. In other words, the use of computers and software may lead to quick turn-outs for clients, but with more time brainstorming, a higher quality product may be possible.

Overall, it was great hearing about the process from someone who was once a student, to being a professional and teacher in one quick video. Sean Adams had some refreshing wisdom in portfolio design that I will remember when developing my own.